ARM & HAMMER™ Laundry Launches Concentrated Formula Liquid Detergents to Accelerate Sustainability Efforts | New
EWING, New Jersey–(BUSINESS WIRE)–June 23, 2022–
ARM & HAMMER™ Laundry Detergentcommitted to using sustainable practices when manufacturing laundry detergents wherever possible, is pleased to announce efforts that are expected to reduce plastic use by approximately 7 million pounds and water consumption by approximately 118,000 tons by 2024 with the launch of ARM & HAMMER™ Liquid Laundry Detergent, Concentrated Formula*.
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ARM & HAMMER™ Laundry Launches Concentrated Formula Liquid Detergents to Accelerate Sustainability Efforts (Photo: Business Wire)
Launching in 2022, ARM & HAMMER™ Laundry Concentrated Liquid Detergents are formulated with less water and smaller packages, reducing plastic and water used per load. With 2X stronger stain-fighting agents in every drop versus the #1 selling bargain detergent, ARM & HAMMER™ Concentrated Liquid Laundry Detergent requires a lower dose per load than previous formulas, while still providing consumers with the same cleaning power. cleaning in every load today than ever before.
Additionally, smaller packaging with reduced overall shipping freight helps reduce emissions, and formulas designed to work in cold water help reduce the carbon footprint of the ARM and HAMMER™ portfolio.
“As a leading household products brand, we are proud of the strides we have made to improve the sustainability of our products and our manufacturing practices,” said Laurie Kirschner, Senior Director of Marketing, ARM & HAMMER™ . “Our recent efforts continue this momentum and we are well on our way to having an even bigger impact with our new concentrated formula liquid detergents.”
ARM & HAMMER™ Liquid Laundry Detergent containers are made with recycled materials and are recyclable. The company began using recycled cardboard to wash soda and baking soda cans in 1907, long before recycling became a consumer habit or the norm in papermaking, and that commitment continues today. today with its longstanding relationship with How2Recycle. The partnership aims to educate consumers on how to recycle ARM & HAMMER™ laundry packaging.
ARM & HAMMER™ Laundry’s efforts to reduce overall plastic and water use build on its longstanding sustainability initiatives over the past few decades. Church & Dwight (the producer of ARM & HAMMER™ laundry detergents) uses 100% certified renewable electricity in its factories to manufacture its laundry detergent formulas. As a Green-e® certified manufacturer, its factories produce ARM & HAMMER™ laundry detergents using verified renewable electricity.
The Environmental Protection Agency has recognized these efforts by naming the company to the Green Power Partnership’s Top 100.
For more information on ARM & HAMMER™ Laundry’s sustainability initiatives, visit: https://www.armandhammer.com/articles/sustainable-laundry-practices.
* Excludes new launches and assumes the same number of units sold from 2021 to 2024.
About ARM & HAMMER™ Laundry Detergent:
For over 100 years, Church & Dwight Co., Inc., the maker of ARM & HAMMER™ laundry detergent, has focused on manufacturing and marketing a wide range of personal care, household and specialty care products, and develops quality-driven and affordable initiatives that directly benefit consumers and their local communities.
About Church & Dwight Co., Inc.:
With a rich heritage of commitment to people and the planet for over 150 years, Church & Dwight is committed to conducting its operations in a sustainable and environmentally responsible manner by using recycled materials in our cartons. Church & Dwight was the first to introduce phosphate-free laundry detergent in 1970, long before the industry agreed to eliminate phosphates from detergents in 1994. ARM & HAMMER™ laundry detergents are phosphate-free. Phosphates are chemicals that can cause excessive plant growth in bodies of water, resulting in the destruction of an ecosystem.
Additionally, Church & Dwight sponsored the first Earth Day in 1970 and continues to support its mission of promoting ways to protect the planet. The company is also a longtime supporter of the Arbor Day Foundation, which plants millions of trees in an effort to remove 300 million pounds of carbon dioxide from the atmosphere.
We continuously assess the impacts of our operations on the environment while developing, manufacturing and marketing a wide range of household, personal care and specialty products with sustainability efforts incorporated into our new products.
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CONTACT: Olivia Trogisch
KEYWORD: NEW JERSEY UNITED STATES NORTH AMERICA
KEYWORD INDUSTRY: GOODS HOME OTHER RETAIL ENVIRONMENT PACKAGING FAMILY CONSUMER MANUFACTURING RETAIL
SOURCE: ARM & HAMMER Detergent
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PUBLISHED: 06/23/2022 14:05 / DISK: 06/23/2022 14:07